It's up to Brands to Lead the Sustainability Agenda: MARYSIA Launches “Swimclean”
MARYSIA designer Marysia Dobrzanska Reeves launched her first swim collection made from sustainable fabric this March. Sustainability is a major topic of conversation in the fashion industry at the moment, and it’s a movement that has pressing momentum behind it.
Celebrating Women with Rebecca Cohen
Today, we are featuring petitePARADE’s story that honors two forces who prove that women can do it all. Influenced by women and becoming mothers, these two very-important-females have cultivated famed brands for women and children alike. Take note, this is what power looks like kids…
Bankruptcy. An incurable symptom?
Shivers. If retail giants of yore and present alike are filing, or preparing to file, for bankruptcy – what is the lone brand to expect?
Your New Office (Or Lack Thereof): A play by Covid-19
Wistfully thinking about your office desk? Its hieroglyphic mess that only you can decipher? The comfy chair that leans just the right amount? Consider them nostalgic remnants of a not-so-distant past.
The Modeling Shift: A Career Persevering or Disappearing?
Modeling. A vocation truly affected by the current state of affairs in the world. Nevertheless, models and their agencies are uniting in an effort to push through, not only their livelihoods, but the vision of the fashion industry at large.
The Protein of It All: Survive and Thrive as a Brand Amidst the Chaos
Is my company going to survive? You will find it easier, and more importantly truer, to observe from a perspective of why. Why is my company going to survive? To answer that question, you’d have to look into your practices and self. Be honest – why does your brand deserve to survive?
Reshaping the approach. Define Profitable Trends to Reduce the Waste.
Outlining profitable trends, to reduce sampling and manufacturing items that consumers don't want to buy, will be more important than ever. When looking for new product ideas, designers need to think how many will actually become bestsellers. are known companies adapting to new processes, or startups given the spotlight for their disruptive approach.
Face to Face with Maria Buccellati, Global Brand Developer for Faith Connexion
Today we are going through a very difficult time. We had to change drastically and reduce our team and supplies. We even sold our Fall/Winter collections that we are still not been able to produce because all the manufactures are close
Face-to-Face: Paraiso Live with Amahlia Stevens, founder of Vitamin A Swim
When we started our Instagram Live yesterday with Amahlia Stevens, the founder of Vitamin A, the first thing we noticed is the wonderful and calm energy she radiates with.
Giving Your Mind and Body a Break – With CBD
No, we’re not curing COVID-19 with CBD, despite some outlandish statements you can find on the internet today. Nevertheless, CBD remains a proven remedy for numerous ailments on a wide scale, and more testing is being done daily ever since the FDA eased regulations in 2015.
Are You Ready for Generation Z - The Next Wave of Shoppers?
Times of the brand leading the consumer are soon to become a thing of the past, usurped by the new generation using companies and their products however they deem meaningful.
How 3 Swim Week Models are Spending Time at Home
“I’ve been in quarantine alone (with my cat) since my boyfriend got stuck in Peru, so I decided to add some rituals to my daily routines so I can have something to look forward to.
The Future of Conventions, Fashion Weeks and Trade Shows.
Karina, the founder of Stitchlab, a talent incubator showcasing the best curation of Latin American designers in the US, invited PARAISO’s Creative Director, Natalija Dedic Stojanovic, and Catalina Hernandez Bernal, Fashion Export Manager of ProColombia to an insightful interview via @stitchlabmia IG Live.
How People Cope During This Scary Time Based On Their Zodiac Sign
Libra: Libra hates this social distancing and isolation. Panic sets in if Libra can’t connect…
COVID-19 ( Coronavirus) Pushes Fashion Design Schools Into Online Programs
Everyone in the industry is very nervous and thinking of their business…
The Swimwear Industry Working from Home. Office Time with Maaji.
This time, Paraiso tagged along with Carolina Fernandez, from the Maaji Marketing Team, for a tour of her WFH office…
Paraiso to support “2 Day International Summit” by Fashinnovation
Paraiso will join forces with Fashinnovation to advocate for a united fashion industry and share the messaging of “Fashion Is to LOVE”. The 2 day summit will promote the concept of solidarity, respect, innovation, and collaboration…
How is The Coronavirus Crisis Affecting Fashion Students
Hannah Myers, a senior at The Fashion Institute of Technology (FIT) and the winner of Paraiso UpCycle Challenge is one of many students that won’t be able to present their collections at their annual graduate shows.