MIAMI SWIM WEEK
OFFICIAL PARTNERS
Only brands and partners participating through PARAISO are recognized as the
Official Partners of Miami Swim Week.
KEVIN MURPHY Vogue was one of the first publications to name Kevin the creator of ‘beach hair,’ a title and privilege that’s held near and dear. To make beach hair and the beach wave accessible to everyone HAIR.RESORT and HAIR.RESORT.SPRAY were developed. With the ability to enhance movement with a scrunch and deliver soft, natural-looking hold ANTI.GRAVITY.SPRAY is the ideal product to treat your hair to a day at the beach with the benefit of ingredients to add moisture, softness and shine.
Making its highly anticipated return, the newly reimagined Delano Miami Beach will serve as a premier hub for exclusive programming throughout the week. Beloved by notables, creatives and cultural pioneers, Delano was and remains a magnet for the “it” crowd and for those who know timeless style. The iconic property will host a curated series of private, invitation-only events.
The iconic MINI USA returns to PARAISO Miami Swim Week, bringing its unmistakable charm and legacy to the forefront of fashion and culture. A symbol of British automotive design, the MINI USA is diving into Miami Swim Week, celebrating the iconic brand spirit and the launch of its new models including the MINI Convertible. MINI USA will spotlight and collaborate with three standout designers at Paraiso: Oséree, Kulani Kinis, and British designer Oceanus, amplifying their visions and reflecting the brand’s values of innovation and bold self-expression, providing a direct link to MINI’s heritage.
Google Fiber, the official presenting partner of Miami Swim Week, is bringing the PARAISO Fashion Tent livestream to life with its faster, fairer, and kinder internet. “Connecting people to culture, creativity, and community is core to Google Fiber’s mission,” said Melissa Alvarez, Google Fiber Miami Success Manager. “We are proud to serve as the exclusive internet provider and presenting partner of PARAISO Miami Swim Week, helping bring the magic of the runway to viewers around the world.”
La Croix is making a sparkling return to Miami Swim Week in the PARAISO Fashion Tent, offering refreshing, sugar-free sparkling water to keep guests cool and energized throughout the shows. Can’t make it to Miami? We’ve got you! Grab your La Croix and join us via livestream to catch all the must-see swim trends, vibrant runway moments, and summer vibes from one of the season’s most stylish and fun events.
This Swim Week, we’re raising a glass with our partner On The Rocks (OTR) Cocktails, where premium meets effortless. Founded in 2015, OTR has redefined ready-to-serve cocktails with bar-quality classics like Margaritas and Old Fashioneds, crafted using top-tier spirits and natural ingredients. Developed by experienced restaurateurs, each bottle is designed for convenience without compromise, simply pour over ice and enjoy, whether you’re poolside, backstage, or celebrating in unexpected places. Because great taste should travel with you.
Step into the Maker’s Mark Lounge at Swim Week. Where iconic style meets timeless craftsmanship. Discover the smooth, wheated taste of Maker’s Mark, a Kentucky straight bourbon known for its signature red wax seal and rich, balanced flavor. Since 1953, every bottle has been crafted in small batches and hand-dipped, making each pour as distinctive as the moment. Unwind, connect, and elevate your Swim Week experience with curated cocktails, refined ambiance, and a touch of heritage straight from Loretto, Kentucky.
TONY'S CHOCOLONELY. Our irresistibly tasty chocolate is made with a lot of good inside to prove things can be done differently. Tony’s rules of the game for fairer chocolate put human rights at the center of business, allowing companies to source cocoa sustainably while still enjoying commercial success.
Australian Gold is a sun care and tanning brand founded in 1985, focused on products that celebrate life outdoors. Blending natural, skin-loving ingredients inspired by Australian botanicals, it offers everything from SPF protection to indoor tanning lotions, designed for people who live active, sun-filled lifestyles.
LALO Tequila is a blanco (unaged) tequila made in Los Altos de Jalisco, Mexico, and is known for its pure, additive-free approach. It's crafted using just three ingredients: fully mature Blue Weber agave, Champagne yeast, and deep well water. LALO is a fresh take on the art of tequila making, honoring traditional Mexican practices while embracing a minimalist approach to flavor.
Jesse and his dad, Jon Bon Jovi, shared a vision to disrupt the wine category with a brand that is unlike all others. The father-son duo created the Hampton Water Wine brand concept with Ali Thomas and brought on famed French winemaker, Gérard Bertrand. The brand is creating loyal brand advocates, surpassing their category, and delivering double-digit volume growth year over year.
RISE by PARAISO
OFFICIAL PARTNERS
Only brands and partners participating through PARAISO are recognized as the
Official Partners of Miami Swim Week.
Ere Perez is a Bondi-based Australian boutique beauty brand launched in 2002, specializing in clean, cruelty-free, and nutrient-rich makeup and skincare. Founded on Mexican heritage, the brand combines botanicals and superfoods to create gentle, sustainable products for sensitive skin. Known for natural finishes, it offers multitasking staples like Oat Milk Foundation and Avocado Mascara.
Keep a close eye on RISE Runway this season, where Moncho Moreno joins as a hair partner, bringing exclusive insight into summer beauty and hair trends emerging from the most exciting independent brands to watch. A renowned Spanish hairstylist with over 40 years of experience, Moncho Moreno—co-founder of his namesake luxury haircare brand alongside Berta Martín Sainz is celebrated for his work with celebrities and top fashion houses. His science-backed, salon-grade product line translates professional-level hair repair and care into an at-home experience.
MARKETING AT PARAISO
Elevate Your Brand at Miami Swim Week
PARAISO Miami Swim Week is the ultimate platform for connecting with your target audience through only global summer lifestyle fashion festival. Featuring captivating Swimwear and Resort wear runway shows, innovative activations, and a diverse lineup of influential industry leaders, this premier event offers unparalleled opportunities to enhance your brand’s visibility. Engage directly with potential clients and customers, expand your network, and forge meaningful connections that will propel your business forward.
Join us at Miami Swim Week and make your mark in the vibrant world of swimwear fashion!
ELEVATE YOUR BRAND
Your Brand. Your Message. At the World’s Only Summer Lifestyle Fashion Platform.
Over 30,000 attendees descend upon Miami Beach, every summer to experience our world-renowned swim week and events around it. Our team spends the entire year curating every element of the event ensuring each year is unique and unforgettable.
Explore a diverse array of sponsorships, runway shows, engaging presentations, dynamic digital advertising, and tailored opportunities. Together, they offer the ultimate marketing solutions to elevate your brand and achieve your goals at Miami Swim Week.